Moose Hide Campaign
Indigenous and non-Indigenous Canadians are committing to take actions against violence towards women and children.
The was founded in B.C. more than a decade ago as a grassroots movement to inspire Indigenous and non-Indigenous men and boys, and all Canadians, to commit to taking actions against domestic and gender-based violence. You can learn more about the issues on the .
Â黨¾«Æ·supports different ways for our community to get involved during the campaign month, and also throughout the year.
Wear the moose hide pin to show solidarity.
The Moose Hide Campaign Day is observed annually in May. In many Indigenous cultures, and wearing the Moose Hide Campaign pin is like medicine for our society. Wearing the moose hide pin can spark a conversation and symbolizes your commitment to honour, respect and protect the women and children in your life and to speak out against domestic and gender-based violence. Moose hide pins are available at no charge at the Â黨¾«Æ·Library and the security desk in the Atrium at Â黨¾«Æ· campus.
Attend a flag raising ceremony
We invite all students, recruits, staff, and faculty to take part in the Moose Hide Campaign annual flag raising on Monday, May 11, 2026:
- 10 a.m. – Â黨¾«Æ· Campus, led by Elder Phil Gladue
- 1 p.m. – Maple Ridge Campus, led by Elder Ken Pruden
The tradition of raising the Moose Hide Campaign flag was started at Â黨¾«Æ·and now other post-secondary institutions nationwide have started to host their own flag raising ceremonies.
Pick up a moose hide pin – Wear and Share
Wearing a moose hide pin is a personal pledge to honour, respect, and protect the women and children in your life. Pins are available free of charge year-round at the Â黨¾«Æ·Library, the Office of Indigenization, and the security desk in the Atrium at Â黨¾«Æ· Campus. Wear your pin and share with others what it means.
If your area or campus would like a certain number of moose hide pins, please contact the Office of Indigenization.
Livestream viewing of Moose Hide Campaign events
Moose Hide Campaign Day is Thursday, May 14, 2026. For more information about viewing the livestream opening ceremony and attending virtual sessions click .
Thank you for standing with us in support of this important event.
For more information on the Moose Hide Campaign or to explore ways to bring Truth and Reconciliation into your teaching and learning, contact the Office of Indigenization at Indigenization@jibc.ca to start a conversation.